Posts Tagged ‘website traffic’

To keep your customers involved in your business online, simple website navigation is an important factor. Imagine a natural flowing positive website experience, and consider these tips for a web design that is easy to navigate your way through.

The sections of your small business website that you want your websurfers to naturally land on should stick out like a sore thumb. Think about which parts of your website you want visitors to be sure not to miss. When someone cannot locate their particular topic of interest, chances are they could bounce off to another website. The object is to keep them digging for more, and eventually bookmark you and refer you to others.

In order for your website visitors to navigate easily, it may be a good idea to add a sitemap to sections with numerous pages. When a single tab grows large enough you may even want to make a short guide list for reference. On my website I created a Resources Sitemap which covers everything under my “Resources” tab on one page.

Consider having tabs across the top so your potential customers can find what they are looking for quickly and easily. Make the custom website design intended for function so everything is simple to find.

Group your most important links together on a sidebar at the left or right. Highlighting the links you think are the most important and using bold appropriately can easily guide your website visitors where they need to go as well.

Visit my blog and website on a regular basis for web design related tips, news and advice, and contact me by email to discuss your own small business custom website design.

I recently discovered a pleasant trend occurring in the statcounter statistics for the traffic on one of the websites I monitor and write for. From the graph on the left, (click to enlarge by the way) we notice the trend remained flat until shortly after I started writing for the website in June.

Before June the number of unique visitors peaked at around 50 per day where now the minimum per day is around 200, even peaking at 1,184 hits on March 21st. The key to acquiring more customers is building website traffic, and in this case I provide proof that blogging on a regular basis does just that.

Add content to your website regularly to provide search engines with more incentive to direct websurfers to your site. Search engines prefer a website that grows, so by adding more pages with blog posts, you offer a healthier online presence. Blogging also offers you the opportunity to advertise your business for free. All you need is some time to write and some ideas to write about.

Do you want to get more traffic to your website online? Inquire about my blogging services for your small business website. Most small business owners who have a blog do not have the time to write on it. Writing about news, tips and advice in your business niche CAN bring you more potential customers. Don’t have a blog yet? I can offer help with that as well. Contact me today for more details.

Listen Now Click right arrow | You may also Download the MP3 | Playtime 09:30 (min./sec.)

Listen to this truth behind custom CMS web design services report subtitled: A Report on Real World CMS User Experience. This conversation between myself and my dad, Jim Degerstrom, co-owners of Custom CMS Design, LLC, presents a major revelation about CMS Content Management Systems.

Many website owners launch an Content Management System and neglect to take advantage of the ability to add content. Having a CMS allows the website owner to take our advice and add original quality content often.

Download this custom CMS web design report in pdf or you could right click and open in a new tab to read along as you listen.

Consider these marketing tips and advice to maximize your CMS custom web design. Call and email me with any questions. There is no substitute to an easy to use custom content management system to help generate business and more website traffic.

There’s No Place Like www.home.com, your business website’s home page. With this familiarity, the website should encompass a professional theme. The home page should make visitors feel just as comfortable, but sometimes it’s hard to have an objective opinion of your own site.

The journey of a thousands sites begins with a single click, so maintain a positive first impression. With a positive home page reaction, your website visitors soon become interested in products or services offered. Sharp graphics and layout should use appropriate colors and fonts to match your business cards and printed material. The website visitors should be able to recognize your market branding on a website that is easy to navigate. Give your potential customers the ability to gather information quickly and easily.

The home page is the first thing your website visitors see and should attract website traffic. Bringing repeat customers is the advantage of a small business website, and with enough visual appeal, visitors will be encouraged to bookmark the website and tell a friend as well.

Write often to generate traffic to your website and increase the possibility to increase potential customers for your business. By adding website pages, blog posts and articles online about your business niche, you increase the number of links to your website.

When you write consistently on your website or blog, you add more pages to be indexed by search engines. More pages gives you potential to be found by potential customers because search engines tend to put websites that grow more towards the front of index results.

Writing articles gives your website backlinks which is another way that search engines measure the value of a site. The more backlinks you have, the better search results you will tend to receive. Try to write about your business niche in order to have more useful information online to aid your potential customers.

Writing often can bring your website more traffic. Writing often to increase traffic to your website could get your more return visitors, referrals, customers and clients. Getting website traffic is the first step to getting more business, and writing often to increase that traffic is a great free way to do so.

Have a look at these other blog related posts that give tips and advice on writing blog posts, filtering spam, WordPress advantages over Blogger, ways to come up with post ideas and more.

Read my blog post: Write Articles to Promote Your Business or my full article: Write Often to Increase Website Traffic

Add your contact information to every page of your website and give your website visitors the option of contacting you for business no matter what page they might land on. This gives you a better chance of being easily found by your website visitors.

When someone finds your website in a search engine, they might land on any webpage that you have. By having the contact information at the bottom of every page, you give your website visitors the option to contact you no matter where they land. Keeping your email address, phone number, and perhaps even your address at the bottom of each page of your website is a good practice for making good use of your website traffic.

When you add your contact information to every page of your website, you make it easier for your website visitors to reach you for business. Keeping an easily accessible line of communication between your website visitors and your business can make it easier to turn visitors into customers.

Choosing proper keywords and key phrases for your small business website is important for your site to be found easily by search engines. By choosing appropriate keywords for your business, you can get more traffic to your website.

In order to use proper keywords, think about what potential customers would put in a search box to find your small business. Make a list, and choose the best ones which might be used most often. One way is to look at your competition’s websites and view the source code to see what keywords and key phrases they use. Then choose the top ten keywords or key phrases you think people search to find your business niche.

By choosing proper keywords and key phrases you can increase website traffic, and get your website  indexed more often by search engines. The more visitors you have then the more potential customers will visit your small business website. With proper keywords and key phrases turning visitors to customers can occur more often.

Read more about Search Engine Optimization and view these Keyword Research Resources

Related Blog Posts:
Benefits of Blog Tags and Labels
Keyword Optimization Tips
Stickiness for Effective Websites
Natural Methods for SEO
The 7 Best Website Optimization Techniques
Keyword Tracking For SEO
Web Design and Website Design

The idea of driving traffic to a website is not only to get them there. What do you want them to do once they are there? The plan should be to give your potential customer a “Call to Action” and answer the question: “What can this company do for me?”

Your website has to be there to help solve a problem for your potential customer. They have to think that your product or service can undoubtedly make their life easier. Lay out the benefits of your company, and the disadvantages of being without your product or service. Make plans in your writing and marketing strategies to draw your traffic in and make them interested in what you are all about.

Stickiness and natural methods of SEO should be used to drive traffic to your website, and turn them into return customers. By giving your website visitors benefits of your product or service, the chance of having more return customers could be greater.

Have a look at some related posts I’ve written such as Key Fundamentals of Website Content, Small Business Website Home Page Advice, Obtaining a Winning Website, The Importance of Market Branding and The Best 7 Website Optimization Techniques.

Tracking website statistics is important research for any small business website owner to make choices about the interests of the buyer. By analyzing traffic data such as how people arrive on your website, how long they spent on your page, the volume of traffic and trends for your visitors, small business website owners can adjust their online marketing strategies.

If visitors tend to “bounce” quickly from your site, the reason may be because your website doesn’t have enough .“Stickiness”. This could mean the website doesn’t answer the question, “What can this website offer me?” The website needs to fulfill a need for the visitor, and give them a reason to inquire in your services.

If you see that most people arrive on your website on Tuesdays and Thursdays, perhaps it would be a good idea to write posts on those days, or just before, and link those posts into your site. This could draw more of your traffic in, and give you more of the edge against your competition through proper online marketing for your website.

Use Statcounter to track website stats, visitors, traffic, time spent on each page, where visitors are referred from, and use this data to adjust marketing strategies. Your results could include more traffic, potential customers, and clients being lead to your website.

For more on tracking website statistics, this article could be helpful:
“The Importance of Tracking Stats”

Statcounter Visitor Traffic Tracking Site

Getting to Google page one in two months for over 30 key phrases was a surprise to me. Although I’d never promise a client the same results, I could touch on some points that are rather important to achieve a similar outcome.

Having an aged domain aided in reaching Google page one because it established seniority, even though nothing was posted for a while. Using appropriate methods for search engine optimization helped this website too. By using appropriate keyword density, adding content often and writing to solve a problem, my website has reached excellent rankings with Google.

Some things I didn’t do helped page rankings as well. By not using deceptive methods to attract traffic such as stuffing keywords or buying inbound links, Google doesn’t punish my website for deceptive practices. In doing research of the top 10 sites for given keywords, I’ve noticed a couple things in common, including a high number of site pages and inbound links, but Google rewards those who don’t try to deceive.

By using appropriate methods of search engine optimization to reach page one rankings in Google in only one month of effort, I’ve received more traffic, which translates into more potential customers and clients.

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